Shed210: durable local SEO wins — steady organic traffic and discoverability over 24 months
Shed210 — Client since [Month YYYY] (24 months retained)
Challenge
Low search visibility and few qualified inquiries from Google.
What we did
- Technical SEO: Core Web Vitals, structured data, redirects.
- Local SEO: GBP optimization, reviews, listings hygiene.
- On-page: rewrites, internal linking, image compression.
- Content: service pages, FAQs, and supporting resources.
Results (last 12 months)
- Organic discovery: 60+ visitors/mo from Google (steady YoY).
- GSC: clicks ↑, impressions ↑, CTR ↑; top queries tracked.
- Local actions: website clicks & calls from GBP trending up.
- Site quality: improved LCP/CLS/INP; higher CWV pass rate.
- Durability: 24 months of ongoing engagement and improvements.
Proof snapshots
- GSC performance graph (clicks, impressions, CTR, avg. position).
- GBP Insights (calls, website clicks, directions).
- PageSpeed/CWV report for key templates.
- Example SERP showing improved visibility for priority queries.
Note on measurement
We didn't have end-to-end sales tracking in Year 1–2, so we report the results we directly measured (traffic, visibility, calls/clicks) and itemize the work that caused them.